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Web Site Development
Adding function to design
Coda's in-house web development services expand the possibilities of our graphic design offerings making them work for you. Our web programming knowledge can add user interaction, data integration, and advanced functionality. Standard graphic design provides a one way conversation between you and your audience. We can open up the conversation by incorporating interactive web design which typically better engages and retains viewer attention than static web design.
By adding data integration to our graphic web design we can serve personalized content that appeals to a broader audience. Coda's web design services can also create a two way conversation by collection information from your audience. Two way communication opens the door for advanced web functionality such as online shopping, content management systems, and social networking.
We speak geek!<
Creative design functions spontaneously by recognizing relationships, synthesizing information, and arriving at intuitive insights. Effective web development processes information in an analytical, logical, and sequential way. When the two opposites meet it can result in rivalry, with one succeeding at the expense of the other, or in synergy, where the combined effect is greater than the sum of its parts. To improve the chances of synergy Coda first learnt how to speak geek to effectively communicate design style and concepts to our programming brethren. We have now evolved into a left and right brained workplace, with in-house web development services, so that our creative designs consistently blend and are amplified by effective programming.
Cascading Style Sheets (CSS)
Cascading Style Sheets (CSS) are employed in all our online projects to control the look and formatting of the design. CSS styling separates the document content from the presentation which improves accessibility, ensures formatting consistency throughout the project, and reduces the complexity of content input when Content Management Systems (CMS) are used.
Content Management Systems
Coda specializes in web development using Content Management Systems (CMS), which provide web site authoring and administrative tools, that do not require technical web programming knowledge to use. Anyone with word processing knowledge can use an online WYSIWYG Editor to easily add content to their CMS web site. A CMS makes your web site work for you. You don't have to pay a Graphic Designer to manage content on your site so long term costs diminish dramatically.
Hypertext Preprocessor (PHP)
PHP is a general-purpose scripting language that is especially suited for dynamic web development. It is robust, open source, and commonly deployed on most web servers, operating systems, and platforms. PHP's primary strengths are its ability to communicate with many database systems, to manipulate the information, and serve the custom content to web pages. Coda actively encourages two way communication, between yourself and your audience, by using PHP to broadcast, collect, and store information in our advanced web design projects.
eXtensible Hypertext (XHTML)
One of the most complex programming language names, eXtensible Hypertext Markup Language, turns out to be one of the simplest programming languages in which web pages are written. Coda's XHTML programming knowledge starts from the conception of the internet so we really know what we are doing.
